Our brand started in 2022 with a simple mission of sharing Jesus through fashion. Since launching, by the grace of God, we have been in many notable places across London including both Westfield shopping centres (biggest shopping centres in Europe), Picadilly Circus, Somerset House, Canary Wharf etc. 

In 2024, we took our brand to Seoul, South Korea for our first international pop up. Another door opened for us in 2025 to retrun to Seoul and also to Tokyo, where we held our creative mission trip, using creative gifts and talents to collaboratively minister the Gospel.

In June 2025, we successfully went on a creative mission trip, taking two UK musicians with us. At our “Good News Festival” we saw hundreds of people coming from different parts of South Korea to attend our event focused on sharing the Love of Jesus through a collaborations of music, fashion, jewellery and content. We also had opportunities to do outreach ministry through music and more content evangelism through podcasts.

Moving forward, we will continue to use our brand as a vehicle in which to share the Gospel and also continue to hold events globally, towards both Christians and non Christians. Our heart is to share the love of Jesus with everyone around us and to help other believers do the same